AI Insights · Timothy · January 2022
Top 5 Drawing & Coloring Apps on Android in Australia Q4 2021
Explore the performance trends of the top Drawing & Coloring apps on Android in Australia during Q4 2021, including weekly downloads, revenue, and active users.
During the fourth quarter of 2021, the top Drawing & Coloring applications on Android in Australia exhibited varied performance trends in terms of weekly downloads, revenue, and active users. Below, we dive into the specifics for each app.
Phone Case DIY
Throughout Q4 2021, Phone Case DIY saw a fluctuating pattern in weekly downloads, starting at 6.3K in late September and experiencing a dip to around 2.5K by late November. However, the app rebounded strongly in December, peaking at over 10K downloads in the final weeks. Concurrently, weekly active users showed a decline from 33.2K at the start of the quarter to a low of 22.5K, before rising to 35.5K by the end of December.
DIY Keyboard
DIY Keyboard, released in mid-November, witnessed a notable surge in weekly downloads, reaching a high of 22K in mid-December. This was followed by a decline to 7.6K by the end of the month. The app's weekly active users mirrored this trend, starting at 8.9K and peaking at 18.7K before dropping to 8.8K in the last week of December.
String Pull
String Pull experienced an initial spike in weekly downloads, peaking at 15.1K in the second week after its November release. This was followed by a steady decline, reaching approximately 3.2K by the end of December. Weekly active users also saw a peak at 25.8K in late November, before gradually decreasing to 15.8K.
Paint by Number: Coloring Game
Paint by Number: Coloring Game showed a consistent increase in weekly revenue, starting at $237 and reaching up to $984 by late December. The app's weekly downloads remained relatively stable, with a slight increase towards the end of the quarter, peaking at around 4K. Weekly active users also saw a gradual increase, starting at 26.6K and ending the quarter at 25.5K.
Happy Color®: Coloring Book
Happy Color®: Coloring Book maintained a steady performance with weekly downloads hovering around 2.4K to 4.2K throughout the quarter. Revenue also remained stable, ranging between $112 and $247. Weekly active users were consistent, starting at 39.4K and ending at 43K.
These insights are derived from Sensor Tower’s data, providing a snapshot of the performance of these popular Drawing & Coloring apps. For more detailed insights, visit Sensor Tower.